Episode
Jim Fuhs on Digital Marketing, Content Repurposing, and Social Media Strategies
June 16, 2026 · 24 min
Bubba Startz welcomes Jim Fuhs to discuss his background and transition into digital marketing, highlighting his business growth. They explore the benefits of Substack for content creators looking to control their audience. Jim shares insights into the purpose of his venture, Real Biz, while Bubba reflects on his own podcasting journey. The conversation emphasizes the value of repurposing content for long-term benefits and the critical role of video in today's media landscape. They delve into the advantages of podcast guesting and address common barriers in content creation. Jim offers valuable advice for business owners on effectively engaging with social media and choosing the right platforms.
Key Points
- Jim Fuhs highlights the importance of leveraging Substack for building a direct-to-creator platform that includes video, publications, and subscriber email lists.
- Repurposing old content is a crucial strategy for maintaining audience engagement and extending the lifespan of your original material.
- Business owners should start by engaging with other people's content on platforms like LinkedIn, YouTube, and Substack to build credibility and relationships before creating their own.
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